Female to female bullying is still rampant in the real world, especially at schools. It can take many forms: physical fighting, name-calling, threats, power struggles, competition, manipulation, secrets, rumors and ostracizing.
Concerned with the situation, American Lauren Parsekian and Molly Thompson, who were once affected by female bullying that led to suicide attempt, created Kind Campaign in 2009 to fight girl-against-girl “crime”.
It is an internationally recognized movement, documentary and school program based upon the belief in KINDness that brings awareness and healing to the negative and lasting effects of female bullying.
Parsekian and Thompson decided to create a documentary and non-profit that would ultimately change the lives of hundreds of thousands of people across America. They have gone on three national tours, spreading their school assembly program and screening documentary film in hundreds of schools and communities across the country.
The message is very simple: STOP the competition, STOP the cattiness, STOP the hate, and BE KIND.